Social network, a record-breaking season 2016-17: over 165,000 followers for the official yellow-blue accounts

Trento, 7th June 2017

 

The season 2016/17 will be remembered by Trentino Volley both for the great results obtained on the field and on the stands and for the number of followers of the official yellow-blue profiles on social networks.
Between August 2016 and May 2017 the Club recorded a net increase of 52,808 followers, a number that has led Trentino Volley to exceed the quota of 165,000 fans considering all the  networks (Facebook, Twitter, YouTube and Instagram). Trentino Volley is the only Italian Club of men’s and women’s volleyball that has such a high number of followers.
This spike especially concerned the Twitter and Instagram accounts, which recorded an over 100% growth as compared with the previous season levels; in the last twelve months the yellow-blue tweets have doubled (from 12,400 followers to 25,136), while on Instagram the number of fans increased from 26,400 to 56,300 (+111%), also thanks to a more frequent publication of behind-the-scenes posts and videos.
On Facebook the Club has now over 79,000 fans (+9,000 as opposed to August 2016), while on Youtube the number of subscribers increased by 1,292 and the videos views got over the number of 2,126,000.
The website too has played an important role: the season 2016/17 recorded almost three millions clicks on the website www.trentinovolley.it, with 977,904 different users (+10.5% as opposed to the previous year).
In order to make it easier to visit our social network profiles, there are some under-domains the followers can refer to:

 

Trentino Volley Srl
Press Office